Building a Translation Management Tool for Product Localization Impacting ~2 Billion Customers Worldwide
To streamline global content localization, we developed a Translation Management Intool integrated into an existing project management platform. This tool empowers Project Managers to efficiently oversee translation workflows for localized copy used in physical and digital products—impacting approximately 2 billion users worldwide.
It wasn’t just about adding a feature; it was about redefining how global teams collaborate, scale, and deliver with precision.

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Key Challenges
The existing translation workflow relied heavily on manual inputs and constant platform-switching. Project Managers struggled with inefficiencies, ambiguity, and outdated systems—impacting speed and accuracy at scale.
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How might we centralize translation project creation and tracking into one platform?
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How can we reduce manual work and data errors across tools?
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How can we bring real-time visibility into translation progress for each locale?
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How might we align old systems with a new design system mid-project?
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How can we provide clarity in a complex hierarchy of workspaces, projects, and deliverables?
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